Strategic Marketing

MaisonBrison brings a distinctive perspective to corporate branding and the development of both conventional and Internet marketing programs.  Based on a comprehensive review of opportunities, we identify the audience segments and customer decision motivations most germane to your company’s products or services.  We then design a strategic plan that employs the most appropriate tools to maximize your marketing resources.  This plan broadly encompasses analyses of:

• Product category
• Targeted markets
• Competing products
• Pricing strategies
• Distribution options
• Marketing/sales development
• Projected expenses and revenues